Search Engine Optimization

Search Engine Optimization (SEO) is the practice of increasing the number and quality of visitors to a website by improving rankings in the algorithmic search engine results.
Research shows that websites on the first page of Google receive almost 95% of clicks, and studies show that results that appear higher up the page receive an increased click through rate (CTR), and more traffic.
There are also various other listings that can appear in the Google search results, such as map listings, videos, the knowledge graph and more. SEO can include improving visibility in these result sets as well.

Search Engine Optimization

Search Engine Optimization can:

  • Increase your website’s visibility in Google rankings with relevant keywords
  • Grow organic traffic to your website with an increase in conversions
  • Connect with your audience at various stages of their engagement with your brand through relevant content


The Process

Websit Audit
WEBSITE AUDIT
We start by reviewing your website and current SEO to assess where you’re at and what changes need to made. We’ll check keywords, links, load speed, and more and then deliver a report and what areas need some extra help.
Keyword Research
KEYWORD RESEARCH
This involves the keywords your target market is using to search for products or services like your own. We look at what keywords you could be using to better appear in search pages, and then help you integrate those keywords throughout your site in the form of relevant content.
Competitor Research
SEO COMPETITOR RESEARCH
We conduct thorough research on your competitors and their SEO performance. This way, you know what you’re up against and how your SEO is giving you a leg up. We keep track of your competition, so you don’t have to!
Onsite SEO
ONSITE SEO
SEO is about more than just keywords. Search engines use algorithms made up of many components to determine the helpfulness of your website. Some of these metrics include load speed, internal links, and content placement. We work to make sure that your website is in the best possible shape for both search engine rankings and for the customers who visit.
Off-Page SEO
Off-Page SEO
"Off-page SEO" (also called "off-site SEO") refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). Optimizing for off-site ranking factors involves improving search engine and user perception of a site's popularity, relevance, trustworthiness, and authority.
Link Building
LINK BUILDING
Links help signal to search engines the popularity, trustworthiness, and authoritativeness of websites. We’ll analyse your existing links and see which ones are weak and which ones are performing well. From this, we will work to build links that will help your SEO.



Ready to grow?

We help companies grow faster with more effective and measurable marketing. If you’re ready to grow and you’d like to talk then please Contact us!

FAQ

Q: What does SEO stand for? +
Q: Which is better, SEO or PPC? +
Q: How do you find the right keywords to rank for? +
Q: Why do my Google rankings fluctuate? +
Q: Should I start SEO before or after my website is built? +
Q: How do I improve my website’s authority? +
Q: How long does it take to get results? +
Q: Should my domain name have my keywords in it? +
Q: Do we outsource our SEO work overseas? +
Q: I have more questions, where do I ask? +